Why Google Has to Win the Technorati Race

Lots of talk at TechCrunch, Squash, and The Blog Herald today about the possibility of Yahoo buying Technorati, as I suggested weeks ago and predicted here last month.

If Yahoo combines Technorati with Flickr and Delicious, it will have a commanding and perhaps insurmountable lead in the Web 2.0 race. Which I why I believe you can’t count Google out of this race. If Google buys Technorati, it’s still a two horse race. If I know that, Google knows that.

Look for Google to be the winner in the Technorati race. Why? Because it has no choice.

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